Privacy Policy

1. Data We Collect

We collect the following data:

Analytics Data (Google Analytics 4)

We use Google Analytics 4 to understand how visitors use our website. GA4 collects anonymised data including: pages visited, time on site, device type, and geographic region (country/city level only). No personally identifiable information is collected by GA4 unless you explicitly provide it. You can opt out via our cookie consent banner or at tools.google.com/dlpage/gaoptout.

Form Data

When you submit a trial request or purchase form, we collect your name, email address, WhatsApp number, and device type. This data is used solely to activate your subscription and provide customer support. We do not sell or share this data with third parties.

Technical Data (Vercel)

Our website is hosted on Vercel, which processes server logs including IP addresses and request data for security and performance purposes. See Vercel's privacy policy at vercel.com/legal/privacy-policy.

2. Cookies

We use the following cookies:

• _ga, _ga_* (Google Analytics): Expire after 2 years. Used for analytics. Only set after you accept cookies.
• Functional cookies: Set after consent to remember preferences. Expire after 1 year.

You can accept or decline cookies using our consent banner. Declining will disable analytics tracking.

3. How We Use Your Information

We use your contact details solely to fulfil your subscription order and provide customer support. We do not sell your data to third parties. We may send you service-related communications about your subscription.

4. Data Storage

Your data is stored securely. We retain order information for up to 2 years for customer service purposes. You may request deletion of your data at any time by contacting us.

5. Your Rights (UK GDPR)

Under the UK General Data Protection Regulation and the Data Protection Act 2018, you have the right to: access your data, request deletion, and withdraw consent at any time. Contact us via the details on our Contact page to exercise these rights.

6. Contact

Privacy questions: support@smartlivetv.co.uk